Here I am introducing Free Effective SEO Tools for the newly born SEO persons. These tools can help you SEO in a perfect way and give good suggestions for an SEO friendly website. Through these tools can help you with keyword research, Website Performance Testing, Web Analytics etc..
So I hope these tools help you to faster and smarter in SEO
Keyword research tools
As you know keyword research is a beginning stage of SEO. Before you develop a good content need to organize best keywords based on the average monthly searches, competition.
Google Keyword Planner
Google keyword planner is one of the best keyword research tool ever. Which is mainly used for PPC Campaigns. Anyhow this tool is very useful in SEO also. It will give a clear-cut idea of keywords, what exactly the users are looking on the web.
Moz Keyword Explorer
Moz Keyword Explorer is also in the top position of keyword research category. Which will give best keyword suggestion based on the monthly volume, difficulty, Opportunity, and Priority.
Highlights of Moz Keyword Explorer
• SERP Analysis
• Mentions
LSI Graph
Basically, the LSI Keyword is also known as Latent Semantic Indexing. Which means search queries that are very closely related to the keyword. In SEO LSI keyword has a great importance by using the LSI keyword our search result will be higher. Are you confused how to find these type of keywords? In this situation, I would like to introduce LSI Graph. This tool is also similar to the normal keyword tool. Type your keyword in the box and generate. Very simple know!
Website Performance Testing Tools
When we doing SEO, Website performance is an important factor. Nowadays this is to be the main element in Google algorithm. Because Google always wants to represent only good results for the user. So some basic criteria we have to focus ie, website speed, Mobile responsive, broken links etc. Here are some tools for checking website performance.
Google PageSpeed Insights
The minimum time required to load a web page is 4 seconds. Otherwise, the user tried to exit from the particular web page. I think Google page speed insights will be the good solution for that. When we go through this tool it will give several suggestions and how to fix it.
Mobile Responsive Testing Tool
Mobile responsive is defined as the website which should have flexible on different devices. Today due to the arrival of smartphones almost users are searching results through their mobile phones. So responsive testing can't avoid. In online there are several free online responsive checker tools are available. Check some of the tools:
SEOptimer
off-page factors of a website. SEOptimer will analyze all aspects of a website and also provide recommendations to improve on a website.
Webmaster Tool
In generally the webmaster is called its a relationship between a search engine and website. The webmaster is a better instrument for analyzing index status, crawl errors, crawl status etc.
Google Search Console
In earlier the Google search console is called “Google webmaster”. Search console is used to monitor the website and how it's going in the search engine? Here you can add both the website and external blog through the verification process.
You can verify your ownership of particular website by alternate methods
- Upload an HTML file through FileZilla to your website. If you are not aware of technical get a techi person and upload it.
- Copy the meta tag and add to your website home page ie, in <head>section. If you have a WordPress site the Yoast plugin has a section to add the generated meta tag.
- By the use of Google analytics method. I think this is the simplest method to do.
- Using Google Tag Manager account.
You can use any above method which you like and click to verify.
Web Analytics Tools
The primary role of web analytics tool is a measurement of user’s activities on the website. By the collection of information, you can make next decisions and targets. In online, there are many web analytics tools but most commonly used online tool is “Google Analytics”.
Google Analytics
Google Analytics is a free online tool to track the audience activities on a website. Actually which is visualizing the relationship between a user and website. The Google Analytics tool is working with the small piece of javascript code that is connected to analytics software and website.
XML Sitemap
An XML Sitemap consists of a set of URL’s which is in XML format. By the XML Sitemap giving additional information of webpage or content to the search engine so google bot can crawl in a better way. First of all, need to generate an XML sitemap and have to add the file in the website then submit in google and bing webmaster. But in case of WordPress website install Yoast plugin and enable XML sitemap.
Use this tool for XML sitemap generation
Robot.txt File Generator
Generally, the robots.txt file is used for instructing web bots or crawlers for which have to index and don’t index. This can possible to generate by an online tool and you can also customize the code. “User-agent: *” which means allowing all web bots to crawl and “Disallow: /” is used for don’t index or don’t visit those page.
Click the below link to generate Robot.txt File:
Competitive Analysis Tools
In the process of a competitive analysis evaluating competitors website for the selected keywords. Through the process will able to know how much tough your product or service in the market. By the analysis can plan exact strategies.
Similarweb
Similarweb is one of the best tools for Competitive Analysis. It can give a detail report of competitors website which includes Website Overview, Website Audience, Visits over time. Similarweb can possible to add a Chrome extension for easy access.
Link Building Tools
Link building is an important factor for better ranking in SEO process. What is exactly link building means? The process of getting external page links to a page on your website is one of the many tactics in SEO
Open Site Explorer
Open site explorer is one of the most relevant tools for link building with advanced options include spam analysis feature and more metrics like Authority, Page Link Metrics, Inbound Links etc.
Conclusion
Try cool features of these free online SEO Tools and put it on your checklist for working seo in a smooth way. There are many tools are available in online try that also and I hope you can get an idea about SEO tools and their importance.